10:26 am, June 22, 2010
Crain Communications closes Crain's Manchester Business
Business publisher Crain Communications Inc today announced the closing of Crain's Manchester Business, the first local weekly business journal to be published in the United Kingdom. Circulation of the publication was 11,500 top business decision makers in the Greater Manchester area.
“While we have been pleased with the support received from Crain's Manchester Business readers from the beginning of the project, ultimately the limited support from key advertising sectors has made the project unsustainable,” said Chris Crain, senior vice president, Crain Communications Inc. and editor-in-chief, Crain's Manchester Business.
“When we launched in August 2007, we introduced a new concept to the UK, based on a successful US weekly business publication model,” added Crain. “Editor Stephen Brauner created a highly useful product that was met with great excitement from the Greater Manchester business community because it captured the must know news and information for the coming business week.
“In a recessionary environment that withered marketing budgets around the globe, Associate Publisher Kathryn Toledano and her sales team managed to book 130 different advertisers into the publication. Kathryn's creativity, intelligence and sheer determination provided a stabilizing effect to the business even in its rockiest times,” added Crain.
The last issue of Crain's Manchester Business was published on June 21.
Comments? manchesternews@crain.com
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